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During episode 43 of the Beyond Social Media Show, David Erickson and B.L. Ochman discuss the Social Media Song featured at the Social Media World Summit; the Heartbleed bug; Rolling Stone magazine’s historically-inaccurate cover; Richard Branson’s search for his inspiration for Virgin Galactic; IKEA’s popup store on a train; Fabrege’s egg hunt; Minnesota Vikings content marketing efforts; the real estate WeChat win; some shiny new stuff and the Daily NUmbers.

eStrategy YouTube Action Bar Blue 800x30 Rolling Stone Misreads The Constitution & IKEA Pops Up A Train [VIDEO]

Worst Cases

Best Cases

Shiny New Stuff

The Daily Numbers

The HBO Effect: Babies Named Kahleesi, 2010-2012

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During episode 41 of the Beyond Social Media Show, David Erickson and B.L. Ochman discuss how not to implement a Facebook contest; Caribou Coffee’s aggressive upselling; Taco Bell’s waffle phones; Clear Channel’s QR code billboards; Gwyneth Paltrow’s “Conscious Uncoupling”; LEGOs social media; Zappos Instagram personal shopper; 3D printing; Facebook’s acquisition of Oculus Rift; some shiny new stuff and The Daily Numbers.

eStrategy YouTube Action Bar Red 800x30 Facebooks Oculus Rift Acquisition & Gwyneth Paltrows Conscious Uncoupling Blog

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O’Hare Airport Social Deafness & Mall Of America Social Listening [VIDEO]

March 1, 2014
O'Hare Airport Social Deafness & Mall Of America Social Listening [VIDEO]

During episode 37 of the Beyond Social Media Show O’Hare Airport’s lack of social listening is contrasted with the Mall of America’s integrated social listening efforts.

Groupon’s Presidential Pretender & Girl Scout Cookie Munchies [VIDEO]

February 23, 2014
Groupon's Presidential Pretender & Girl Scout Cookie Munchies [VIDEO]

This Episode: Hot Pockets recall; DHL’s punking stunt; Groupon’s celebration of President Alexander Hamilton & NowThisNews’ Instagram curation.

Rogers High School Social Media Controversy [VIDEO]

February 20, 2014
Rogers High School Social Media Controversy [VIDEO]

Rogers High School student Reid Sagehorn’s ill-considered tweet will likely force him to explain his role in this controversy for the rest of his life.

How To Curate Instagram Photos [VIDEO]

February 17, 2014

NowThisNews has a simple and clever way to curate their users’ photos on Instagram,.

Coca-Cola’s Multicultural Ad Backlash & Amazon.com’s Entry Into Video Games [VIDEO]

February 10, 2014
Coca-Cola's Multicultural Ad Backlash & Amazon.com's Entry Into Video Games [VIDEO]

Beyond Social Media Show, Episode 34 topics: Journalists’ Tweets from Sochi Olympics hotels; UBERConference add-on to Google Hangouts; Coca-Cola’s It’s Beautiful Super Bowl ad backlash; BBC’s caption fail celebrates The Year of the Whores; Amazon.com buys Double Helix Games; Google introduces Chromebox for Meetings corporate video conferencing solution; Amazon.com’s Flow App completely removes the friction from eCommerce; the Snow Day video goes viral from Kentucky; Chobani lets its fans speak; Hands Only CPR; some shiny new stuff and The Daily Numbers.

A Directionless Directions Sign [PIC]

January 23, 2014

A street sign that is sure to confuse…

Is Richard Sherman’s Rant A Beats By Dre Promotion? [VIDEO]

January 23, 2014
Is Richard Sherman's Rant A Beats By Dre Promotion? [VIDEO]

Was Richard Sherman’s interview rant after his Seattle Seahawks beat the San Francisco 49ers in the NFC Title game a way to generate buzz just as his Beats By Dre commercial was released?

Richard Sherman Is Not A Thug…He’s A Marketer

January 20, 2014
Richard Sherman Is Not A Thug...He's A Marketer

Was Richard Sherman’s rant against Michael Crabtree a result of heat of the moment passion or a deliberate attempt to provoke controversy for Beats by Dre?